About Us

Online Business Development Services

Online Business Development – Three Dimensional Thinking

(1) Website Hosting (2) Website Design (3) Website Content Management.

These three imperatives are pivotal to cost effective online success. Yes, you need a website that matches your business type, looks great and performs well, equally important though are ongoing website hosting costs, stability and Website Owner Content Management.

When you get the above right you will enjoy great success during your online journey. Coordinating all three with high quality resources is a business owners nightmare and for this reason Mick Say incorporated Full Column Ltd to help steer businesses through the online minefield.

Multi-Disciplined Online Support

Whilst being multi-disciplined we believe in the power of the web as a means to generate a wider awareness of our clients businesses and to help them amplify and project their message.

Through bitter and costly experience we know how difficult it is for a business (large or small) to make its mark and stamp its authority on the World Wide Web. We believe passionately that the web is the richest source of new business today and we know this will continue to increase in the future.

The Internet is an increasingly important business development medium, and we strongly advise business owners, directors and CEO’s to take advantage of it. Beware though as problems arise when enthusiastic non-expert Internet marketers’ waste substantial time and resources trying to affect their own online presence.

About full column ltd business consulting services

Mick Say

Beware the pitfalls:
There are many variables, methods and platforms to consider and in the main they are not expensive to acquire, however the skill is in recognising which combination of resources and platforms are right for your business and this is why we focus so intently on the online world.

For sure when you commission a professional to build a website or Online Store for you it will most certainly be a larger initial investment than attempting to do it in-house.

If you engage a web developer whose price sounds too good to be true “it is“. Cheap websites and amateur online strategies do not work to deliver meaningful traffic to your business, they also soak up lots of time and cost more in the long run than the professional commission would have initially cost. Cost-vs-Benefit?

We have made the mistakes so you don’t have to

Many businesses squander assets by allowing non-expert staff to engineer online marketing campaigns and or make poor quality websites that do not perform, many more businesses engage “cheap” website designers to make nice looking websites that are not optimised (SEO) and are not built to perform within a strategic operating business environment because these designers are not experienced in business and are not trained in online strategy.

Getting the Strategy Right

When you spend a little time getting the strategy right in the fist instance your business will grow faster and more cost effectively by virtue of not wasting money and valuable time. This is where Mick Say and Full Column enter the spotlight because Mick not only has the necessary IT, SEO and Web Development skills, he also has extensive business development and business strategy experience.